Creative Digital Marketing & Campaign Strategist

Farrah
Rachmania
Larasati

View CampaignsMy Story ↓
Farrah Rachmania Larasati

Scroll

0+

Years Experience

0+

Brands & Companies

0.0M+

Likes Generated

0.0M+

Organic Reach

Featured Work

Selected
Campaigns

01

Azarine Sunscreen

Best Selling Sunscreen — 2 Consecutive Years

Campaign StrategyBrand StorytellingGrowth Execution
→

What I Did

Led end-to-end campaign strategy for Azarine's sunscreen line, positioning it as the #1 best-selling sunscreen in Indonesia for two consecutive years. Developed brand storytelling frameworks, coordinated influencer activations, and executed multi-platform content rollouts across Instagram, TikTok, and e-commerce channels.

Results

  • —#1 Best Selling Sunscreen 2 years running
  • —Significant growth in brand awareness
  • —Multi-platform campaign execution
02

Deliwafa TikTok

2.3M Likes · 8.6M Organic Reach

Content StrategyAudience GrowthSocial Engagement
→

What I Did

Architected and executed Deliwafa's TikTok content strategy from the ground up — building a consistent content calendar, crafting trend-driven videos, and optimizing posting cadence to maximize organic reach. Grew the account into a high-engagement community without paid promotion.

Results

  • —2.3M total likes
  • —8.6M organic reach
  • —Consistent viral content cadence
03

BT21 x Azarine

Collaboration Campaign Launch

Collaboration CampaignProduct Launch
→

What I Did

Strategized and executed the launch campaign for Azarine's limited-edition collaboration with BT21 (LINE Friends). Managed the go-to-market plan across social media and retail touchpoints, building pre-launch hype and coordinating content drops to drive sell-through on launch day.

Results

  • —Successful IP collaboration launch
  • —Pre-launch hype campaign
  • —Cross-platform coordinated rollout

About Me

Turning brands into
stories people
remember.

Creative and highly motivated communication graduate with 5+ years of experience in digital marketing, campaign execution, branding, social media strategy, content creation and business development.

I believe every brand has a story worth telling — my job is to find it, shape it, and make it impossible to ignore.

Journey

Experience
Timeline

Social Media Expert

Now

Current

Leading social media strategy and content direction across multiple brand verticals.

Marketing Development Specialist

Triple Grow

Developed go-to-market strategies and grew brand presence across digital channels.

Social Media Specialist

Miracle Aesthetic Clinic

Managed social content, community engagement, and aesthetic brand storytelling.

Senior Campaign Strategist

Azarine Cosmetic

Led campaigns that made Azarine the #1 best-selling sunscreen for two consecutive years.

Social Media Manager

Delva Digital

Oversaw multi-client social media accounts, content calendars, and performance reporting.

Social Media Planner

Lidigeli Snack

Planned and executed content strategy to grow brand awareness in the F&B space.

Youth Ambassador

Wardah

Represented Wardah as a youth-facing brand voice and campus community advocate.

Content Creator

Independent

Produced original content across platforms, building personal brand and audience.

My Work

Portfolio
Showcase

Download Full Portfolio

Instagram Content

Campaign Content
Video Sunscreen
Teaser Body Sunscreen
Offline Event Uvoria

Design Work

Portfolio — 01
Portfolio — 01
Click to expand
Portfolio — 02
Portfolio — 02
Click to expand

Skills

Core
Expertise

Campaign StrategyDigital MarketingSocial Media GrowthContent CreationBrand DevelopmentAnalyticsInfluencer MarketingTikTok MarketingMeta AdsProject ManagementKOL SpecialistCorporate CommunicationBrand StrategyProduct MarketingCampaign ManagementMarket ResearchBrand ActivationSocial Media MarketingDigital Campaign

Credentials

Certifications

National Certification

Digital Marketing Manager

BNSP

Professional Course

Fullstack Digital Marketing

MySkill

Bootcamp

Digital Marketing

RevoU

Get In Touch

Let's create
something
amazing.

Ready to build campaigns that matter?
I'd love to hear about your brand.

Email MeWhatsApp

© 2025 Farrah Rachmania Larasati